Category Archives: insurance marketing

George Nordhaus – “A Marketing Man for All Seasons”

My title for this blog could just as well have been “George Nordhaus – A Marketing Man for All Insurance Agencies”.  Most of the agency principals with whom I interact know his name. They will tell me that they remember George’s marketing products, presentations and/or interviews – all developed and presented with the purpose of enhancing the world of insurance marketing, to the benefit of so many agency operations and the industry in general.

Always sincere, enthusiastic and with so much energy in his efforts, George is still “out there” in his marketing ideas laboratory, cooking-up solutions to fit the needs of insurance agencies of all shapes and sizes.

Specifically he employs his unending energy to produce “Monday Morning”, a series of timely interviews with various people in the insurance industry, all who want to spread their messages through the efforts of George Nordhaus. Additionally, he oversees the operations of Agencies-On-Line, LLC – www.agenciesonline.biz and Insurance Hiring System –www.insurancehiringsystem.com.

Has any one person done more in the last fifty-plus years to promote insurance industry marketing? It is doubtful.

Under ‘Advice for Contacting George’ on his LinkedIn profile, he states:  “I am totally open to just about anything that concerns marketing”.  That sums it up.  He is open to everyone.

You owe it to yourself to check-out his resources.  Guys like him are few and far between.  In an era with so many different marketing information providers, with his unique and time-tested approaches, George Nordhaus is truly one of a special breed.